EE launches the Rook, a super-affordable 4G smartphone for just £39




EE has launched a new 4G smartphone, the Rook. What makes this new mobile device special is what's included for the price. For just £39 (£49 for new customers), the Rook provides a 4G experience to those who happen to be on Pay As You Go. Instead of spending hundreds on a new phone, the EE Rook brings together 4G and affordability
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Running Android 5.1, the device features a 5-MP shooter, 4-inch display, 8GB internal storage (with microSD expansion), 64-bit MediaTek 1GHz quad-core processor, and a 1,500mAh battery. The specifications certainly will not rival those found in flagship smartphones, but for £40, who can complain? As well as PAYG customers, EE will make the the Rook available for corporate accounts.
EE is offering up to 20% discount on select EE accessories when you purchase the Rook.

EE announces the Rook 4G smartphone

7th July, 2015 - EE, the UK's most advanced digital communications company, today launched the Rook, the UK's most affordable new 4G smartphone at just £39 for existing EE customers* and £49 for new EE customers. The Rook is available immediately from EE stores, EE telesales and via the EE online store and will allow a new sector of UK pay as you go customers to enjoy the benefits of superfast 4G
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With 44 per cent of UK pay as you go customers currently spending up to £50 on a handset, the Rook will be the only new handset in this price range to offer a superfast 4G experience – opening double-speed 4G to over 2.5 million UK consumers**.
The Rook runs the latest Android 5.1 Lollipop operating system, and features a 5 megapixel camera, a 4" high resolution FWVGA display screen and 8GB internal memory, all powered by a fast and energy-efficient 64 bit MediaTek® 1GHz Quad-Core processor enabling faster web browsing, smoother game play, quicker multitasking and further improved battery life. The Rook also comes with a 1,500mAh battery, which is good for over five hours of talk time and over 400 hours stand-by-time on a single charge
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Sharon Meadows, Director of Devices at EE, said: "At EE, we believe everyone should have access to 4G and the experiences it offers on the go. The Rook provides a great 4G smartphone at a compelling price – allowing even more people to enjoy the benefits of our superfast mobile network from high speed web browsing and downloads to gaming and streaming."
The Rook builds on a range of own branded devices from EE designed to give consumers access to the UK's fastest network, offering features and specifications traditionally associated with a higher price point

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As well as being on pay as you go, the Rook is available to EE corporate customers – providing a powerful and easily affordable smartphone for customers in medium and large enterprises.
Customers who purchase a Rook handset can also benefit from up to a 20% discount on select EE accessories. Further details on these, as well as more information on the Rook from EE is available
at: www.ee.co.uk



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